Top 5 Web Design Tips

Running a small business in Frankston and looking to build a website?
 
We go through some of the top tips to help design and develop your website to stand out from the competition!

1./ Use high quality images

Nothing is more of a turn off than going to a website and seeing a blurry, out of focus, pixelated image on a website. Especially if it’s an overly large image that also takes a decade to load. 
 
Hire a professional photographer and get some high quality images to represent your brand. It’s the first thing visitors will see when they visit your website so it’s worthwhile investing in. Stop using your iPhone 3 photos from 10 years ago.

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If you’re struggling for content, you can always use some stock images to get by. Websites like Pexels and Unsplash have thousands to choose from. Just remember to give credit!

2./ Internal links 

As we touched on in our SEO Melbourne blog, make sure you use internal linking and that every page is easily accessible. There is no point having a beauitful page and no one being able to access it. 
 
This includes call to action buttons and easily accessible ‘contact us’ buttons. A quick way to lose a customer is them scrolling through your website trying to find a way to get in contact and not being able to find a number or email address to reach you. 
 

There is no point having a beauitful page and no one being able to access it. 

3./ Make your website visually appealing and easy to read

Who doesn’t want their website to look good? We also want people to read it. Nothing like bright fluro text on a white background!
 
If you don’t have a design bone in your body, hire a professional to make a crisp looking website that will attract new customers. 
 
If your business is just a service you can set up a one page landing page to attract new leads. It doesn’t have to be a complex website with hundreds of pages. A few photos, about us, contact details and you’re good to go! Just make sure it looks clean and modern!

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4./ Have a blog page

Time to get writing!

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A blog can help a website in a range of different ways. Not only does it help with your SEO for your website. It also provides your visitors with information that they can read and share with friends and colleagues. 

Don’t just write blogs for the sake of writing them. Make sure they are informative and provide detail around certain topics that you know your visitors will be interested in.

Use images, quotes and videos to add a bit of style to the page. Just like we have on this blog post! Don’t fill the page with just rows of text that will bore a visitor in minutes.

5./ Make it mobile friendly!

The amount of times you come across websites that don’t work on mobile! These day website builders make it easy to quickly check how your website is performing on mobile.
 
In 2018, 40.1% of traffic to websites is through mobile, so it is important to make sure your site loads and is easy to use!
 
You can also use tools like this one by Google to check if your website is mobile friendly.

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That brings us to the end of our top 5 website design tips. On our blog page here, we have a list of tools to help set up your website and SEO.

If you’ve got any questions or want any further information you can head over to our Web Design Frankston page or contact us here.

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